PaperbackSwap.com (Pearson Cases in Supply Chain Management and Analytics) por Matthew J. Drake

PaperbackSwap.com (Pearson Cases in Supply Chain Management and Analytics) por Matthew J. Drake

Titulo del libro: PaperbackSwap.com (Pearson Cases in Supply Chain Management and Analytics)

Autor: Matthew J. Drake

Número de páginas: 21 páginas

Fecha de lanzamiento: January 16, 2014

Editor: Pearson FT Press

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Matthew J. Drake con PaperbackSwap.com (Pearson Cases in Supply Chain Management and Analytics)

This new case study challenges readers to help a leading online book swap site retool its business model to overcome increased postal costs and the growing popularity of e-books. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Brandy S. Cannon and Louis A. Le Blanc, Berry College.